Team

“Exceptional Experience, Tremendous Value”

diamonddog Marketing is comprised of  subject matter experts, creative thinkers, and problem solvers.  The diamonddog team offers a wealth of knowledge and skills by having worked in start-ups, private equity ventures, franchises and Fortune 100 corporations.  Now is the time to create tremendous value together.



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Meet the Leadership Team

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Lynn Lobit
Founder and President

As a seasoned marketing professional, Lynn brings almost 25 years of experience to her clients. Prior to launching diamonddog Marketing in 2013, Lynn led global marketing for NEC’s Enterprise Communication Technologies business.  Her first project was the global rebranding of the company’s unified communications portfolio.

Previous to NEC, Lynn was employed for over 16 years at Motorola where she was responsible globally for event management, marketing communications, and product marketing for several different divisions.  She was instrumental in launching Bluetooth by representing Motorola on the Bluetooth SIG (Special Interest Group) marketing committee and leading the membership efforts for the Bluetooth SIG for three years.  While at Motorola Lynn won several awards, including two from the BMA (Business Marketing Association).

Lynn holds a BA in political science and psychology from the University of Denver and a MBA with a specialization in marketing from the University of Arizona.  She has served on several boards including the Eller Advisory Board at the University of Arizona.  Lynn enjoys being a contributing author for the CMO Council and the FMA (Fabricators and Manufacturers Association).

Favorite Quote: “Great minds discuss ideas; average minds discuss events; small minds discuss people.” – Eleanor Roosevelt

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Marc Lobit
Creative Director

As the creative director for diamonddog Strategic Marketing Services, Marc brings extensive “hands-on” strategic planning, business development, brand building and marketing communications experience in the manufacturing, healthcare and financial services industries.  He has worked with start-ups, private equity firms and Fortune 500 companies.  During his extensive career Marc has held many executive positions while leading numerous sales and marketing organizations.

Marc has been the recipient of many awards during his career also.  As a marketing executive for GE Express Financial Solutions, Marc was recognized by GE Capital for go-to-market planning and making a significant contribution to increasing revenues.

Marc holds a bachelor’s degree in Fine Arts from The Cooper Union, a world-renowned Tier 1 institution, and a MBA from Roosevelt University.

Favorite Quote: “Do or do not. There is no try.” – Yoda

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Julie Morris
Director of Digital Strategy

As diamonddog Marketing’s director of digital strategy, Julie Morris has produced successful online results for many clients. She takes great pleasure in managing a wide variety of marketing projects in the areas of video, search engine optimization, pay per click advertising and web development.

Julie is very strategic when selecting the best web development platforms and technologies, ensuring results lead to high converting sales funnels for clients. She has an in-depth understanding of web development and content management systems such as HTML5/CSS3, WordPress, MODx, Adobe Business Catalyst and many more.

Julie is a constant learner. In order to stay current on the latest digital technologies, she takes many online courses. Also, Julie holds a Bachelor of Arts in management and organizational leadership from George Fox University.

Favorite Quote:  “If people like you, they will listen to you, but if they trust you, they’ll do business with you.” – Zig Ziglar

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Stephanie Linder
Director of Digital Marketing

Stephanie Linder is our director of digital marketing, a Chicago native and an animal lover.  Her career began in business development and has spanned 10+ years, primarily working in the healthcare and manufacturing sectors.  After graduating from Bradley University in 2006 with a Bachelor of Science in business administration, and a minor in marketing and professional sales, she began her career working in software sales selling to top hospitals like Northwestern University and Rush University Hospital.  In 2010, Stephanie transitioned to the pharmaceutical sales world where she placed in the top 10 percent of her company’s sales force for three years in a row.

After seeing an increasing opportunity in the digital marketing industry, Stephanie decided to take her career in a different direction and focus on online marketing/social media strategy.  She has run several successful social media campaigns for many of Chicago’s top physicians, Latin American tour companies and a Canadian automotive business.

Stephanie is an avid world traveler, having been to places such as Bali, Australia, South Africa, Cuba and Colombia.  In her spare time, she is perfecting her salsa and Spanish skills – and is on the verge of becoming fluent in her second language.

Favorite Quote: “The only thing constant is change.” –  Heraclitus

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Lisa Zak
Director of Business Development 

Lisa Zak is our director of business development for the manufacturing industry.  Ms. Zak brings over 30 years of corporate marketing and sales experience to this role.

Prior to joining diamonddog Marketing, Lisa held various management positions at Motorola.  As the global channel marketing manager, she led communication efforts with the channel leads across four regions.  Also, while in this role, Ms. Zak headed the global partner programs with 7,000 plus members.  She was instrumental in the training, testing, planning and implementation of these programs.

Previous to this position, Ms. Zak was the North America operations channel manager at Motorola.  In this position, Lisa led high-touch marketing programs that elevated partner marketing effectives for over 1,200 channel partners.  And, Ms. Zak managed rebate and promotional processing, fulfillment and customer support.

Also, while at Motorola Lisa was the senior events manager for North America.  She not only provided onsite management, but Lisa also led strategic planning and interfaced with senior leadership on numerous activities.

In her spare time, Lisa is passionate about giving back to her community.  She volunteers at numerous organizations including the Humanitarian Service Project, the Calvary Food and Clothing Pantry, the A.D.O.P.T. Animal Shelter, and Feed My Starving Children.

Lisa holds a BA in marketing from Northern Illinois University.

Favorite Quote:  “The way to get started is to quit talking and begin doing.” ~ Walt Disney

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Ron Korte
Director of Business Development 

Ron is passionate about communication and loves technology and its use to facilitate processes.  He is a tenured sale pro who uses his skills to provide clients insights and guidance in making educated business decisions.

Ron’s career has centered around digital technology as a customer centric sales and sales support professional.  He has held positions in staff sales, training and management at General Dynamics, Siemens and Canon.  Since leaving the corporate world, he has focused his selling efforts on marketing.

Ron holds a bachelor’s degree from Rockhurst University in Kansas City where he studied business and accounting while on an academic scholarship.  He continued with his education, earning a Master of Arts in human relations at Southern Illinois University.

Before settling down to start a family in the US, Ron lived and traveled extensively in Western Europe.

Favorite Quote: That which does not kill us makes us stronger.” – Friedrich Nietzsche

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Donna Kassens
Director of Business Development

Donna Kassens brings over 30 years of experience in the nonprofit world to diamonddog Strategic Marketing Services.  She has been instrumental in major fund raising and marketing programs for various types of organizations.  Her experience includes leadership roles in education, healthcare, public television, hospice services and more.

Donna brings extensive marketing knowledge to every client.  Her goal is to suggest marketing programs that will bring your customers closer to your company.  They will understand the value of your services and/or products.  Her unique perspective will help you to achieve higher profit margins and satisfied customers.

Donna holds a Bachelor of Science in speech/theatre english from Northern Illinois University.

Favorite Quote: “Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do, so throw off the bowlines, sail away from safe harbor, and catch the trade winds in your sails. Explore. Dream. Discover.” – Mark Twain

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Bella Lobit
Our Team Mascot

Bella, our Australian Shepherd / Labrador Retriever rescue, has over 35 years of experience in dog years, and keeps us entertained with her antics.  As a graduate of Petco’s dog training, she performs many interesting tricks for her beloved treats.

Bella’s usual day consists of belly rubs, keeping an eye on the deer and squirrels from the office window, and napping under desks.

Favorite Quote: “It is amazing how much love and laughter dogs bring into our lives and even how much closer we become because of them.” – John Grogan