First Impressions Matter The first website went live on the world wide web in August 1991.  And, in 28 years the number of websites has grown to over one billion.  This dramatic increase demonstrates that a website has become a key tool for doing business nowadays.  However, not all websites are created equal and some can even negatively impact a business’ credibility and perceived quality, ultimately leading to a loss in revenue.  In today’s fast paced world, it takes only 50 milliseconds or .05 seconds for most visitors to form an opinion......

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