Tag: mobile


diamonddog dreamstime_xl_30710311-1 The First Impression of Your Website

First Impressions Matter The first website went live on the world wide web in August 1991.  And, in 28 years the number of websites has grown to over one billion.  This dramatic increase demonstrates that a website has become a key tool for doing business nowadays.  However, not all websites are created equal and some can even negatively impact a business’ credibility and perceived quality, ultimately leading to a loss in revenue.  In today’s fast paced world, it takes only 50 milliseconds or .05 seconds for most visitors to form an opinion......

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diamonddog kids-on-phones Here Comes Generation Z – Is Your Business Ready?

Marketing to Generation Z Are you tired of hearing about marketing to Millennials?  Well, we are too.  They are still a huge force to be reckoned with in the business world, but Generation Z now is starting to enter the workforce and establish buying power.  Gen Z, also known as Digital Natives or Gen Tech, number 61 million in the United States today.  However, according to Bloomberg research, in 2019 they will become the largest generation in the world, comprising approximately 32 percent of the population; therefore, establishing marketing best practices to......

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