Tag: case study


diamonddog hands-typing-on-mcbook-air A Content Calendar Can Help You Make the Most of your Marketing Efforts

Experience Organization and Many Other Benefits with a Content Calendar You have many great content marketing ideas that you would like to execute.  However, it is critical that you carefully plan out your marketing efforts to guarantee that you make the most of your time and budget when creating every piece of content.  A content calendar, which is often called an editorial calendar, will help you do just that.  This written schedule details out not only when or where you plan to publish upcoming content, but also includes other valuable information to......

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diamonddog content-marketing-strategy Learn How Content Marketing Impacts Your Bottom Line

Secure Your Industry Leader Spot with Useful Content Content marketing is defined as a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content that attracts and retains target audiences.  It should not be a sales pitch, but it should provide content that truly helps solve issues your prospects and customers are experiencing.  The goal of content marketing is to drive profitable customer action that will impact your business’ bottom line. Where to Start Most likely your company has produced content already.  However, is it the right type of......

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